Archive for the ‘Tales of Great Design’ Category

Master of Design: Yves Behar

Sunday, September 23rd, 2007

One Laptop Per Child, Yves Behar, nicholas Negroponte, $100 laptop, fuseproject, fuse project, humanitarian product design, humanitarian design, design like you give a damn, yves behar, fast company october 2007, fast company, masters of design, master of design, product designer

Yves Behar’s face graces the cover of this month’s Fast Company, and the article entitled “Masters of Design” pays homage to his romantic and socially-focused approach to designing products. From the article:

“Too many design firms operate like a law office, where their approach has more to do with how much service they can provide for a client,” he says. “But our responsibility is also to influence how design permeates culture.” Design’s purpose, he adds, is to not only show us the future but to bring us the future. Read the whole article online here.

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